Almost half of Brits now adopt a ‘shoots, tweets and leaves’ approach to sight-seeing – visiting a famous landmark, taking a picture, posting it to social media – then leaving just minutes later, according to a new study.

New research has discovered that modern tourists now visit places with the sole intention of taking pictures to share with friends and family on social media, then leave without really exploring their surroundings.

According to the data by Vueling Airlines, a staggering 46 percent admit they have taken a selfie at an iconic landmark and left just minutes later – with a further 25 percent admitting they have travelled somewhere just to take a picture to post on social media.

In fact – we’re so keen to brag about our holiday exploits, almost one in ten of us (8 percent) show off our first holiday snap within an hour of arriving, while a further 11 percent share within the first 12 hours of the holiday.ID-10052697

The study also revealed that the average Brit takes 88 pictures on holiday, uploading 22 of these to Instagram, Facebook and other online sites.

According to the survey Spain is our favourite place to take pictures of (33 percent), followed by Italy (24 percent) and France (17 percent).

And when it comes to iconic landmarks – the Eiffel tower was revealed as our favourite spot to take a selfie (39 percent) followed by Barcelona’s Sagrada De Familia, Stonehenge and the Colosseum.

The research shows the average Brit takes a photo within 13 minutes of arriving at a landmark, with 15 percent posting it on social media straight away – or as soon as they have a WIFI signal.ID-100328025

And the average holiday maker will hang around for just 38 minutes after taking and sharing a photo, according to the report.

And when it comes to picking a holiday destination – 44 percent first consider how picturesque the scenery is, while 17 percent look for iconic landmarks they can be photographed with.


1.            Eiffel tower
2.            Colosseum
3.            Tower of Pisa
4.            Stonehenge
5.            St Marks Square
6.            Ibiza Old town
7.            Sagrada de Familia
8.            Las Ramblas
9.            Brandenburg Gate
10.          Palacio Real


To book a flight with Vueling Airlines please visit: